CO
CO | Incident Report Regulatory Action
2025-12-29

Colombia SIC Issues Transparency Guidelines for AI Chatbots in Advisory

AI Model: Multiple models Consumer ProtectionTransparencyAdvisory

I. Executive Summary

The Superintendencia de Industria y Comercio (SIC) released guidance for businesses, including professional advisors, using AI for client interactions.

II. Key Facts

  • Mandatory "AI Interaction" notification (Art. 52-style transparency). • Requirement for a "Talk to Human" override button. • Random 5% human audit of AI conversations required for compliance.

III. Regulatory & Ethical Implications

Ensures consumer protection standards apply to AI-driven legal and tax intake.

IV. Media Coverage & Sources